The face of your company....
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My experience with Real Estate signage came from Austin Tx while I worked remotely on them in southern Ohio, where I designed all the signage shown in the gallery below using their branding.
These were printed on metal, made into small rider signs, directional signs, stake signs, H-frame signs and Coroplast signs, or turned into building size billboards and banners. For a couple years it was almost the totality of my commission work.